A Chinese Brand Takes Root in India

Localization Efforts

CRRC Pioneer (India) Electric Co., Ltd. hired 17 Indian employees before starting operations. They received a month of technical training at CRRC Yongji from June to July which basically qualified them for on-site operation. They returned from China after acquiring professional knowledge and mastering practical operation techniques about a month before formal operations started at the joint venture. Soon after, CRRC Yongji sent a technical support team composed of production, technology, quality control, and testing personnel to India, to provide guidance for local employees. Such technical exchanges and support helped local workers master CRRC’s motor technology.

Whether domestic business or international trade, the essence lies in communication and mutual understanding. By being honest with each other, adopting an inclusive attitude, and embracing different thoughts and cultures, despite being different nationalities, employees can progress together under CRRC. During their CRRC training session, Indian employees compared cooking skills with staff members at the CRRC Yongji’s headquarters, played sports, and celebrated birthdays together, like a big family.

Guests at the formal ceremony to mark the start of regular operations at CRRC Pioneer (India) Electric Co., Ltd. visit the plant.

Having provided support in India, the CRRC Yongji technical support team compiled a guidebook listing all the steps from making an inventory of auxiliary materials to assembly. It also included troubleshooting and precautions. Pre-operational training and effective technical support ensured the successful assembly of the joint venture’s first motor product, which passed testing. The first motor also signified that the China-India joint venture has the capacity for batch assembly of railway traction motors and complete generators.

Aided by the technical support team in such processes as quality control, first item inspection, and self and mutual inspection, Indian employees are expected to master with ease operation techniques and procedures. In the process, they will truly understand the CRRC Yongji quality concept, thus bringing CRRC culture to India.

As advanced Chinese technology is introduced to more and more Indian workers, the business scope of CRRC Pioneer (India) Electric Co., Ltd. is expected to expand rapidly from manufacturing to maintenance and technical support. Their products will also expand from the current rail transit field to electric transission systems used in such fields as oil drilling, wind power generation, and mining equipment.

Honored guests from both sides of the joint venture plant a wish tree at the formal founding ceremony of CRRC Pioneer (India) Electric Co., Ltd.