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Roundup: What to expect from IFA 2015

Xinhua, September 4, 2015 Adjust font size:

Just hours before the 55th IFA consumer electronics fair, Europe's largest consumer electronics and home appliances fair, kicks off on Sept. 4, some world-leading firms have unveiled their latest products at the press conference during the IFA 2015.

"At IFA, the focus is on innovative products, new applications and solutions, as well as on forward-looking and fascinating trends and developments in the connected world," said Hans-Joachim Kamp, chairman of the supervisory board of gfu Consumer & Home Electronics GmbH, the organisers of IFA.

ASIA INNOVATION

For the next five years, Samsung Electronics is focusing on the Internet of Things for its further growth, said YH Eom, president of Samsung Electronics Europe, at the press conference.

First developments represented by Samsung at IFA 2015 include SmartThings Hub with ten hours of battery life during power failure, which can monitor apartment or house with connected cameras or give an alarm when smoke is detected or a water pipe is broken, as well as a corresponding app that allows the remote control of household appliances such as heating up or down, turning on the coffee marker or starting the washing machine.

China's global telecom equipment and solution provider ZTE will present in Berlin its lastest models of the Nubia Z9 series which have perfectly integrated picture framing, capturing, processing, and post-production by improving hardware and software configurations, and established high-quality image standards for shooting on cell phones, to provide users with the best shooting and recording experience, according to the company.

Huawei, China's leading telecom equipment maker, also presented Huawei watch with classic design and high-end hardware installed smartphone Mate S to before the world's media on Tuesday.

MADE IN GERMANY

German engineering giant Siemens AG made it possible for customers to checke food stocks in the refrigerator while away from home, as the company offers refrigerators with built-in cameras, whose images can be sent into the smartphone or mobile phone, as well as a great variety of networked household appliances.

Germany's leading industrial group Bosch showed its award-winning "Home Connect" app which can network not only cooktops, ovens and recipe book, but also the other major household appliances from Bosch.

Whoever starts his machine with the app, receives the note when selecting washing places and temperature again: "Before washing, please empty the pockets," as CEO Harald Friedrich demonstrated.

Another Germany-based manufacturer of high-end domestic appliances Miele presented washing machine that can order detergent by itself.

The washing machine automatically sends a message on smartphone or tablet, when the detergent supply is low. "One click to the shop, three more clicks", and the order is completed, said Axel Kniehl, marketing director of Miele.

This year, the five-day IFA will draw 1,645 exhibitors from all over the world to showcase their new products and services in the electronics industry. Endit