A staff member promotes apples via live-streaming at a fruit company in Luochuan County, northwest China's Shaanxi Province, Jan. 6, 2025. Recently, Luochuan County witnessed a peak season of apple sales. Located on the Loess Plateau, the county is suitable for apple planting. In 2024, Luochuan County's apple output reached about 1.14 million tonnes. (Xinhua/Zhang Bowen)