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Urgent: Top Chinese court rules company infringed on Michael Jordan's rights

Xinhua, December 8, 2016 Adjust font size:

The Supreme People's Court ruled on Thursday that a Chinese company did infringe on Michael Jordan's rights, banning them from using the Chinese-character name of the six-time NBA champion on their products.

But the top court threw out a few of Jordan's requests, in effect allowing the company to continue using the name in pinyin - 'Qiaodan.' Pinyin is the most widely-used Latin alphabet system of writing Mandarin Chinese.

The former Chicago Bulls star brought a trademark infringement case against the Qiaodan Sports Co, which is alleged to have used a similar name and logo to his Nike-produced brand. Endit