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Beijing asks Chinese restaurants overseas to court tourists

Xinhua, June 23, 2016 Adjust font size:

Beijing has been looking to encourage more foreigners to visit the Chinese capital by asking Chinese restaurants around the world to spread the word.

The city tourism association signed an agreement on Thursday with representatives of Chinese restaurant associations from Argentina, Ireland, Russia, Canada and Luxembourg to help promote travel to Beijing.

The city wants to build a network of overseas restaurants which already includes 12,000 Chinese restaurants across 20 countries.

These restaurants will offer diners maps and brochures about Beijing and are encouraged to work with local travel agencies to sell package tours to the city, according to Song Yu, head of the Beijing Municipal Commission of Tourism Development. Endi