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Singapore outlines "Design 2025" towards innovation-driven economy

Xinhua, March 10, 2016 Adjust font size:

Singapore has rolled out a new design masterplan, which sets out 15 recommendations under five strategic thrusts, to promote the city-state towards a thriving innovation-driven economy, according to a press release by the Ministry of Communications and Information (MCI) on Thursday.

The "Design 2025" was released by the Design Masterplan Committee (DMC), which was appointed by the MCI in May 2015 to develop the strategies that will take design in Singapore to the next level of development.

The vision of Design 2025 is for Singapore to be a thriving innovation- driven economy and a loveable city by design, according to MCI. "Using design as a strategic tool, companies will be able to create new businesses, new opportunities and new jobs," MCI said.

"We believe that design can play a significant role in the future economy of Singapore. Design is an important driver of innovation and value creation for businesses and society. It can also add vibrancy and richness to our national identity," said Beh Swan Gin, chairman of the Design Masterplan Committee.

Design 2025 has set out 15 recommendations under five strategic thrusts.

The first thrust aims to nurture design as a national competency to prepare the next generation of Singapore's workforce for the future economy. It also seeks to develop a multi- disciplinary, industry-ready design workforce that will excel at a higher level of practice.

The second focuses on promoting the adoption of design and strengthening the design capabilities of businesses and the public sector.

The purpose of the third thrust is to help design firms in Singapore grow and expand internationally through initiatives that foster collaborations and the pooling of resources, as well as support for design research and experimentation to stay ahead of the curve.

The fourth thrust looks at bringing design closer to the community to promote greater appreciation of good design and a higher level of co-creation activity to improve daily living experiences, while the fifth thrust seeks to strengthen the Singapore Design brand.

"I am confident that the recommendations outlined in Design 2025 will help increase design adoption and grow the design industry further," said Yaacob Ibrahim, minister for communications and information.

"More importantly, they will enable businesses to create business opportunities, and society to improve the quality of life for our people through design," the minister added. Endit