Huawei unveils new products in Türkiye, outlines ecosystem strategy
Xinhua, August 24, 2026 Adjust font size:
Chinese technology giant Huawei put its latest products on sale in Türkiye on Thursday, following a grand launch event in Istanbul highlighting its ecosystem strategy.
The event, held on Wednesday evening, showcased Huawei's ecosystem of smartphones, tablets, smart wearables and other devices, attracting Turkish photographers and technology enthusiasts.
Mustafa Can Akbas, Huawei Türkiye consumer electronics group brand marketing director, told Xinhua that the growing global success of Chinese technology brands was driven by competitive technologies and continued investment in research and development.
In Türkiye, Huawei ranked first in the wearable market, with a 28-percent unit share and in wireless earphones, with an 11.5-percent share, in May. It also ranked third in the premium tablet segment, with an 11-percent market share in the first half of the year, Akbas said. ■